- Documentation analytics & tracking
Know how your documentation actually performs. We tell you what to track and how, then instrument it in your analytics tool, so you can see what users read, copy, search, and finish, and turn that into better content decisions.
See how your documentation really performs
Most teams fly blind on docs. We instrument yours so you can see what users read, copy, search, and finish, and where they give up, then turn that into a content backlog.
Tracking plan & KPIs
A tailored plan defining exactly what to measure, with which tools, and what success looks like, with primary and secondary KPIs and a baseline.
Custom event tracking
Code-snippet copies, link clicks, version switches, tutorial completions, the documentation interactions default analytics never capture.
Instrumentation in your stack
GA4, PostHog, or a privacy-friendly tool, configured properly for docs: custom events, conversions, and reports that answer real questions instead of vanity pageviews.
Custom dimensions
Track documentation version, content type, and authentication status so you can segment and compare the data that matters.
Cross-tool user tracking
Identify logged-in users consistently across analytics, your CRM, and your docs AI, so docs connect to the customer journey.
Validation & documentation
End-to-end testing of every event and dimension, plus a complete reference of the configuration your team can maintain.
Analytics packages
We run it in two phases: a tracking plan first, then instrumentation. Take the plan on its own, or the full setup.
Tracking plan
A site audit and a tailored plan: exactly what to measure, with which tools, and what success looks like.
$4,500
~2 weeks
- ✔ Site structure & tooling audit
- ✔ Custom event opportunities
- ✔ Primary & secondary KPIs
- ✔ Tooling map
- ✔ Implementation roadmap
Plan + instrumentation
The tracking plan plus full implementation, wired up and validated so data flows correctly from day one.
$8,500
~5 weeks
- ✔ Everything in tracking plan
- ✔ Advanced GA4 configuration
- ✔ Custom events & dimensions
- ✔ Cross-tool user tracking
- ✔ Data validation + reference docs
- ✔ 30 days post-launch support
Custom / ongoing
Multi-product setups, ongoing reporting and optimization, or a bespoke analytics stack.
Custom
Scoped
- ✔ Multi-product / multi-version
- ✔ Privacy-friendly analytics options
- ✔ Ongoing reporting & insights
- ✔ Content-gap backlog from data
- ✔ SLA options
You're in good company
Commonly asked questions
Stop guessing what your docs do
Book a 30-minute call and we’ll map out what to measure and how to instrument it, tailored to your docs and tools.